I think with this establishment, you get what you pay for (which, you will pay a lot because everything is expensive in London). Still, I would only consider staying here again if there were no other option. The lack of air conditioning, the cramped spaces (even for a European hotel!), and the blasé and unwelcoming style of hospitality and management by the hotel staff made the experience as a whole unpleasant. I never felt unsafe, and the facilities were fairly clean, so it wasn’t all bad. If you are considering staying here, be aware that your stay will be a no-frills experience. On the positive side, because you dread being in your hotel room so much, you will be forced to see more of the glorious city. Cheers!